'Item songs are necessary for all films these days'

'Item songs are necessary for all films these days'


In memory of her famous husband -- cinematographer Jeeva -- his wife Anees Tanveer started a production house -- Vision Jeeva Studios.
Now the company is ready with its first production Muthirai, a Tamil film, which is being made in association with ASA Productions and Enterprises Pvt Ltd.

Presented by Vikram Bhatt, the drama stars Nithin Sathya, Daniel Balaji, Lakshmi Rai and Manjari Phadnis (of Jaane Tu Ya Jaane Na fame) in the lead roles. Kishore of Polladhavan fame plays an important role while Bollywood actress Rakhi Sawant makes a special appearance.

The film is directed by Srinath while Jeeva's assistant Salim is the cinematographer.

Anees, who wrote screenplay of the film, tells Shobha Warrier what to expect from the film.

Was it Jeeva?s dream to start a production house, or was it in his memory that you decided to launch Vision Jeeva Studios?

Jeeva and I had talked about starting a production house so that we could make films that we believed in. We also wanted to give a chance to young people. It took me some time to get over (the death of Jeeva). I decided to start a production house as it is the only way to keep myself going would be to remain connected to films.

Due to the grace of God, I met up with a few people and everything clicked fast. I tied with ASA Productions. Vikram Bhatt is the creative director of the company.

What exactly will his role be as a creative director?

He is the person who approves the projects to be done by the ASA. I think at present he decides only Hindi films. Slowly, they will branch out to Tamil also. They have tied up with me for the South. Vikram and I will decide which would be the right projects to back and go ahead with.